• Give your potential guest multiple opportunities to engage with you directly.
• If you only have a “book now” button on your site you’re probably eliminating those guests, who are looking for more information/engagement.
• The „inquiry button“ is an important key to unlocking higher conversions. It gives you the opportunity to engage the traveler directly …

(Source: via Vince Perez, Founder of Fetch My Guest @fetchmyvr – Get the full story at https://www.linkedin.com/pulse/vacation-rental-manager-owners-one-sin-you-dont-want-repeat-perez )