Traveler’s browsing habits are shaped by the devices they use. We continue to see an exponential growth in the use of mobile devices. In a recent study 87 % of surveyed millennials agreed, that their smaprtphone never leaves their side and 87 % agreed that they first reach for their smartphone when they wake up.
Vacation rental websites will have to be mobile-oriented („mobile first design“, not only mobile-optimized) as it is evidenced by OTAs (slick, intuitive mobile sites and apps).
Not all bookings are completed on a mobile device. Many travellers are not yet comfortable with making major transactions using mobile devices and migrate to their notebook or desktop to complete bookings (note: millenials are more comfortable with mobile booking). Due to this fact it’s still relevant to maintain computer-oriented aspects of your vacation rental website.
(Source: via @smarthostsorg – Get full details at https://www.smarthosts.org/posts/behAKgLmW7hzWBehb/mobile-bookings-vacation-rentals-hotels )